Move over Taylor Swift – indie perfumers ride high as public tires of celebrity scent | The Guardian

“While 139 artisanal perfumes were created in 2004, the number rose to 441 in 2014, according to Michael Edwards, author of Fragrances of the World, the largest guide to perfume classification. And while it’s hard to get comprehensive sales figures, market research group NPD suggests that the £150-plus segment of the couture market, which includes artisanal perfumes, upped its market share by 35% for the year ending December 2014.”

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